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Objectively Evaluating Sales Talent

Recognizing Talent Within

You’ve got a sales team. Some of them regularly achieve and/or exceed their sales goals. However, the majority are lagging. You want to know, “Do they have the ability to turn things around?” 

Sales assessment tests are proven evaluation tools designed to measure innate selling abilities. They gauge traits like resilience, flexibility, and problem-solving capability. By focusing on key performance indicators and behavioral patterns, sales assessment tests reduce implicit bias, favoritism, and subjectivity. 

This will allow you to identify whether your sales team members are coachable or whether you need to consider performance management to termination based on failure to meet clear benchmarks. 

Utilizing these methods will foster a culture of meritocracy, where talent and effort determine success. This will empower your team, boost motivation, and drive them to reach their full potential.

Assessing Potential Hires

While a LinkedIn Profile or resume can provide recent employment history and experience, it cannot reveal whether a candidate can consistently close a sale. That’s where testing sales skills for hiring purposes comes into play. These tests go beyond surface-level qualifications and delve into the practicalities of selling.

A sales skills test will demonstrate a candidate’s understanding of sales processes, negotiation tactics, and flexibility in the face of rejection. By integrating these tests into your hiring process, you’ll significantly improve your effectiveness in hiring strong salespeople. 

The Perfect Match: ValuesMatrix(TM) and StylesMatrix(TM) 

Imagine if you could find the perfect match for your sales team. That is a person whose values align with your company culture and whose work style complements your existing team. 

That’s what ValuesMatrix(TM) and StylesMatrix(TM) deliver.

ValuesMatrix(TM) helps you understand what drives a person’s decisions. Do they value innovation? Or are they all about customer satisfaction? This tool uncovers those inner motivations that can steer your company’s success.

On the other hand, StylesMatrix(TM) shows you how a person works. Do they thrive under pressure? Importantly, what is their deeply held perspective on influencing others. How do they interact with others? Getting this snapshot helps you build a harmonious team, where everyone brings something unique and valuable to the table.

Together, these matrices are your blueprint for a high-performing sales team. They ensure you’re not just hiring skilled salespeople, but individuals who can contribute to your team in meaningful ways.

Sales assessments are a game changer, helping you measure potential, hire the right people, and build a cohesive, driven sales force. If you are interested in learning more about these tools or need help in your sales hiring process, please contact [email protected]!

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About the author

Alan Fendrich

In 2001, Alan Fendrich leveraged his extensive sales expertise, predictive modeling, and Maslow's hierarchy to develop the Advanced Applicant Profiler Sequence (AAPS). This innovative hiring process combines qualitative and analytic tools and has helped over 2,000 companies hire over 6,000 sales superstars. In addition to 20 years of sales hiring and recruiting expertise, Alan is also an accomplished entrepreneur, lecturer, and author.
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